This article is part of Medtech Business Review Insights series featuring expert contributions nominated by our subscribers and reviewed by our editorial team.

Harry Paulison,  Sonic Packaging | Medical Tech Business Review | Top Medical Component Manufacturing Services Companies

From Concept to Completion: Sonic's Unique Approach to Client Success

Harry Paulison, Chief Operating Officer , Sonic Packaging

Packaging Solutions Visionary

Editor’s Note: Client success in MedTech packaging is increasingly defined by how effectively partners can bridge early concept ambiguity with scalable, compliant execution. This perspective underlines how integrated, relationship-driven models are replacing transactional packaging services, enabling faster validation, smoother scale-up and more reliable commercialization pathways.

Sonic Packaging Industries, Inc. will celebrate 30 years of service in June 2025. Over that time, Sonic Packaging developed an adaptive and proactive mindset in order to meet, exceed, and anticipate the needs of clients, manufacturing partners, and suppliers in order to deliver comprehensive, single-source, custom turnkey packaging solutions. All these elements are inextricably linked and vital to successful programs.

Sonic’s long-standing relationships with manufacturing partners of different types, each fully vetted with their own capabilities and certifications, coupled with Sonic’s buying and sourcing power, expertise, knowledge, and experience, cultivated over time and program work, uniquely positions us to take projects and programs from concept to production. This approach provides the ability to support a variety of product types, packaging formats, and industries; for the client’s project today and into the future, they can rely on Sonic.

“Our approach simplifies supply chain complexity and reduces touch points while adding value and providing agility, whether our client is a startup or a multi-billion-dollar entity in the device or pharmaceutical industry. Our clients want a primary contact point that can communicate promptly and consistently to assist them from the initial phases of their program all the way through validation, stability, and a nationwide launch,” says Harry Paulison, COO of Sonic.

Our expertise lies in custom turnkey packaging solutions that cover a variety of products for a wide scope of industries and packaging formats. Sonic doesn’t merely supply components or fill products, although we possess those capabilities.

The company has employees, resources, and technology to adapt its approach to each client to meet them where they want to be met, ensuring customized solutions that meet and exceed their unique needs and requirements. Sonic’s process is rooted in understanding the challenges its customers face. The first step is scoping to understand the product, its intended application, and use, then identifying the package or device required and aligning with the appropriate manufacturing method and environment to ensure success. Our entire team of professionals within Business Development, Quality and Regulatory, Project Management, Finance, Accounting, and Production can educate, guide, oversee, and direct every aspect of a program and often suggest alternatives based on our vast experience working with both regulatory and non-regulatory class products, many times saving both time and money. Sometimes, this can involve examining if an existing piece demands redesign and the development of new concepts to assure manufacturability, the reduction of scrap, and good manufacturing processes. Sonic can produce prototypes for clients based on the inputs to allow clients to examine a device and gain additional input from professionals such as doctors or technicians.

Sonic then presents clients with concepts or ideas that draw inspiration from various industries. For example, a narrow focus can limit some clients' vision. A client primarily focused on orthopedic products might overlook innovative solutions existing in other industries. By broadening perspectives beyond their specific field, Sonic can offer diverse insights and solutions not previously thought of. This broader view is crucial to introduce the most effective solutions for the long term.
  • Our approach simplifies supply chain complexity and reduces touch points while adding value and providing agility, whether our client is a startup or a multi-billion-dollar entity in the device or pharmaceutical industry. Our clients want a primary contact point that can communicate promptly and consistently to assist them from the initial phases of their program all the way through validation, stability, and a nationwide launch

In one instance, a client approached Sonic with a unique proposition. They expressed a pressing need for a new medical device—specifically, a hemostatic paste. Their demand was driven by a military application seeking expertise in the design, construction, and filling of a handheld device for this purpose. We conducted a Sonic Session to understand the intricate details regarding the product's usage. It then outlined a detailed plan—from design and engineering to sampling, modeling, manufacturing, and the crucial phases of filling and pack-out.

Sonic understands that every customer's situation and project is different. If a client wants to source additional components and handle the labor or pack-out services, they can still rely on Sonic. This is just one way we adapt and meet the client where they want to be met. The company’s services are backed by industry professionals with decades of experience in regulatory compliance, engineering, and innovative packaging services. Every client seeks the team’s reservoir of expertise to navigate market challenges and achieve their goals. Sonic continues to enhance its capabilities to support more product types and client profiles while continuously improving and fine-tuning processes.

That said, not every program or project is a “fit” with what we can provide. Where that fit does not exist, we won’t waste the time of any of our stakeholders or clients. This is important especially when a client is in their search. We pride ourselves on communicating effectively and in a timely, prompt manner while maintaining confidentiality.

As Sonic Packaging Industries approaches its 30th anniversary, the company remains dedicated to delivering custom, turnkey packaging solutions that adapt to clients' evolving needs across various industries. With a deep well of expertise, long-standing partnerships, and a commitment to quality and innovation, Sonic simplifies the supply chain and ensures clients are supported from concept through production. This proactive, collaborative approach continues to drive successful outcomes, positioning Sonic as a trusted partner for today's projects and future challenges alike.


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The articles from these contributors are based on their personal expertise and viewpoints, and do not necessarily reflect the opinions of their employers or affiliated organizations.